IN THE PRESS (DEV 21)

Five Brands To Watch
BY Rosie Jane
At the end of every week, the Bloom team gets together for a group huddle where we discuss what brands the team are loving. The huddle is our week’s highlight, because it consists of drinking way too much wine and chatting about which brands have gotten us excited. Some of these brands are our tried and tested lovers, some are the new girls on the block, and some have been sent to us by the brands themselves. So without further ado, we are bringing you all the brands we are loving...
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Dermatologists vs. Estheticians: We Settle The Debate Once And For All
BY LEILANI MARIE LABONG
Isquinted hard as my dermatologist had turned on her bright light. With hands clasped behind her back, I could sense her moving slowly around me, inspecting every inch of my face. I was dealing with a flare-up...
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Wildling Co-Founder Gianna De La Torre Addresses Asian Cultural Appropriation Issues
BY CLAIRE MCCORMACK
In the past month, against the backdrop of repeated hate crimes targeting Asian Americans, there’s been a reckoning in the beauty industry over Asian cultural appropriation, specifically involving gua sha, a tool used by Traditional Chinese Medicine practitioners for centuries...
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Beauty & Wellness Briefing: Can brands come back after being canceled?
BY PRIYA RAO
This week, I’m thinking about cultural appropriation and cancel culture. Over the last two weeks, the beauty and wellness communities have had to face the topic of cultural appropriation head on. As anti-Asian attacks and discrimination have swept the U.S., beauty sites like a Very Good Light and industry watchdog Estée Laundry have been prompting brands to stand in solidarity with Asian communities...
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Why We Don’t Believe Wildling Beauty Should Be Canceled
BY THE FULLEST
Cancel culture has become a polarizing issue in and of itself. For some, it is a movement that speaks necessary but often difficult truths on issues that have long been silenced. For others, it has become a platform to validate cyberbullying and mob mentality without delivering true progressive change; then there are those more neutral in their perspective that argue cancel culture does not exist and is simply free speech.
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I Have Water Retention From Sitting at a Desk All Day—This Is What Worked
BY Sacha Strebe
If you’re like me, you have quietly (or not so quietly) suffered from the discomfort of water retention at some point, especially during the warmer months, and definitely around your menstrual cycle...
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Brides Beauty Awards: All the Products You Need for Your Wedding
BY Brides Editors
While weddings certainly looked different this year, one thing didn't change: Couples getting married still want to look and feel their best. In 2020, beauty was more than skin deep—it became a form of self-care, a way to do more than dress up your outside and actually help soothe what was inside...
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How To Make Your Lips Look Bigger Naturally
BY Samantha Olson, Elizabeth Denton And Kelsey Stiegman
If the Kardashian/Jenner family has taught us anything, it's that a heavy contour and an over-lined lip is almost as transformative as an actual surgical procedure – without the cost and recovery time...
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How to Prevent and Treat Dry Winter Skin
BY DENISE VASI
In this article, you will learn how to treat dry winter skin correctly. When we talk about skincare, the focus is usually on facial skin, but your body’s skin matters too—especially in the winter when it’s prone to feeling dry, itchy, and irritated...
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The 50 Best Valentine’s Day Gifts for Her
BY LEE CUTLIP
We know what you’re thinking — the holidays just ended, and already that familiar feeling of stress and anxiety has washed over you once again, as Valentine’s Day looms large and you have to find yet another gift for the woman in your life. Yes, the Gregorian calendar is cruel...
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How to Finally Build Good Before-Bed Habits to Get a Better Sleep in 2021
BY AVIEL KANTER
It's been a stressful year, and all that emotion can spill over and affect the quality of your sleep. Because when you're doom scrolling until 3 a.m., you're likely not going to feel your best the next day. Sleep is such an essential component to your overall well-being...
READ MORESculpt, De-Puff, and Awaken Your Face With These Skincare Tools
BY Pia Velasco
Finding the best beauty products has never been easier thanks to Pia's Picks, our weekly curated list. As the senior beauty editor at HelloGiggles, I test and examine the latest skincare, makeup, hair, and nail products so I can confidently recommend the best ones to you.
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I’m A Goop Editor & This Is What My Skin-Care Routine Looks Like In A Week
BY RACHEL KRAUSE
Megan O’Neill has been featured on E!, NY1, and ABC’s Strahan and Sara as a beauty expert and has starred on Netflix’s The goop Lab. She comes to goop from a long career in content at both Lucky and ELLE magazines. Currently...
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Resolutions: Great Skin for 2021
Life—and every habit, good, bad, or indifferent—shows up on our skin, the emerging science of epigenetics tells us. Once a year at goop, in January, we focus our efforts on healthier diet, exercise, and wellness routines.
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Goop Beauty Editor Megan O’Neill Shares Her Glowy Self-Care Routine
BY Rachel Pickus
For a holistic approach to general well-being, who better to turn to than Goop’s senior beauty editor, Megan O’Neill? This mom-to-be is basically an expert at finding ways to pepper in moments of self-care throughout the day. From sipping on freshly squeezed...
READ MOREthe zoe report
BY KELSEY STEWART
In the past, your New Year's resolutions might have been a bit of a flop. You started strong in January by flossing every day and swapping your afternoon coffee for water, but by mid-March, you forgot what these intentions even were in the first place.
READ MORESimple self-care trends to help make you feel like new this year
BY Dr. Whitney Bowe, Dr. Jen Ashton and Maya Feller
Dr. Whitney Bowe, Dr. Jen Ashton and Maya Feller share their top tips for self-care this year so you can rock your resolutions.
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Meet The Founders Behind All 12 Brands In Our 2020 Gift Guide!
BY thechalkboardmag
WE PROMISED OUR readers that this year’s gift guide would be worth every hard-earned 2020 dollar and we’ve delivered! We’re passionate about all twelve brands in this year’s 12 Days of Holiday Gifts and wanted to introduce you to each of the founding teams and key players behind each of the gifts...
READ MOREI Try To Be An Ethical Beauty Consumer—Here's What I Actually Buy
BY Jessica DeFino
What is clean beauty? And—for that matter—green beauty, eco-friendly beauty, and natural beauty? In Clean, Green, And In Between, beauty expert Jessica DeFino explores the ins and outs of these buzzy terms, reports on the products and ingredients to look out for, and answers all of your most pressing questions...
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Clean Beauty Holiday Gift Guide
BY nutritiouslife
Here are our favorite items for the person who loves to nurture themselves from the inside out. We’ve got everything from toning technology to gold-infused serums...
READ MOREFILL YOUR STOCKINGS WITH OUR WINTER CLEAN BEAUTY PICKS
BY LBL
Tis’ the season of winter skin. Cold(er) temps and low humidity creates dry air that pulls moisture from our skin. And, because it’s 2020 and there’s also windstorms, poor air quality, and stay-at-home orders keeping us inside with a heater that we can’t help but turn on in the early mornings, we’re only making matters worse for our delicate skin...
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Kaley Cuoco Favorites
BY Jessica Radloff
Since August, Kaley Cuoco has quarantined for a total of four weeks in two different locations, both more than 3,000 miles from home...
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11 Luxe Beauty Gifts For Picky People
BY OLIVIA YOUNG
Olivia Young is a shopping news writer at The Zoe Report, where she covers sustainable skincare launches, resurgences of retro trends, the many hairstyles of Florence Pugh, et cetera. She occasionally dabbles in fashion, too...
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The Ultimate Luxury Gift Guide for the Most Stylish Woman
BY Morgan Halberg
This four-piece set has everything she'll need for the most amazing at-home lymphatic body drainage and massage, including a brush, stone, oil and activator...
READ MOREA Daily Facial Massage To Alleviate Jaw Tension, Clenching + TMJ
BY thechalkboard
WHO KNEW THAT one little low-tech stone could do so much? Ever since we began using a gua sha stone for beauty (see the basic facial here), we’ve been surprised at how unendingly useful it can be for all kinds of physical issues as well. Nothing relieves our shoulder tension like a a gua sha and, here, the founders of Wilding are showing us how to alleviate jaw tension with this simple routine...
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The Wellness Gift Guide
BY goop
From head (UPF 50 umbrella) to toe (plush shearling slides) and everything in between (an aura stone is a thing, and it’s wonderful), we’ve got you covered...
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Wellness Products I’m Loving This Month
BY Sacha Strebe
I think we can all agree that there has never been a better time to take care of our health. And I’m not just talking about the physical...
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35 wellness gifts for anyone who needs a little reminder to practice self-care
BY very good light
The gift of wellness is a universal gift for everyone on your list this year...
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Nina Agdal on Her Go-To Face-Sculpting Tools and Ultimate Eye-Opening Makeup Trick
BY ZOE RUFFNER
“Super-dewy, super-glowy, super-fresh” is how the Danish supermodel Nina Agdal describes her ideal above-the-neck beauty equation. “I love this time to just stand here, just feel clean, feel good, take a couple of breaths,”...
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The Best Beauty Gifts for the Holidays
BY ALAUREN HUBBARD AND ROXANNE ADAMIYATT
From beauty tools to hair stylers to full-glam makeup palettes and everything in between, the gifts to make any beauty lover's heart sing this season...
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Organic Girl’s Quarterly Faves
BY This Organic Girl
Wait, you said you wanted a holistic version of Botox? Look no further than the Wildling Gua Sha stone...
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Our 18 Must-Have Beauty Tools For Skin & Hair
BY Hannah Baxter
There are many days when all the creams, serums, masks, and conditioners in the world won’t help your skin and hair look its best. Yes, it’s frustrating, but that’s when your arsenal of beauty tools comes in to save the day. Whether your second-day hair needs a touch-up...
READ MOREA Gua Sha Routine For Optimal Breast Health
BY The Chalkboard
IT’S BREAST CANCER Awareness Month and we’re sharing all sorts of resources to maximize your health and prevent disease. The ancient practice of gua sha is low tech, high vibe and gives us all the feels.
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10 Products for Anxiety Relief That Health Editors Are Using Ahead of the Election
BY Braelyn Wood
Even if you don’t typically suffer from anxiety, this year has been anything but ordinary. There’s a global pandemic, increased wildfires, and, to round it out, one of the most divisive elections in years.
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A Gua Sha Facial for Breakouts
BY Megan O’Neill
I’m about to go into my gua sha facial. I don’t realllllly know what gua sha is. But I’m desperate: For the past few weeks...
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8 Gua Sha Tools That Can Help De-Puff Your Face, Stat
BY REFINERY29
At this point, you’ve probably heard of jade rollers, but mark our words—gua sha tools are the next Eastern medicine skincare tool you need to try, ASAP...
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All The Wellness Products We Tried & Loved In September
BY REFINERY29
The wellness team at Refinery29 gets to try a ton of really great stuff. So we decided to start highlighting some our favorites each month...
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it’s time to find the beauty in a staycation
BY Katrina Froelich
Staycations are on the rise —not because we want them to be, but because they have to be. In the midst of a global pandemic, less and less people are traveling...
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Why You Should Be Implementing A Gua Sha Tool Into Your Skincare Routine
BY KELSEY STEWART
With technology today, beauty gadgets promising sculpted cheekbones and reduced fine lines run the gamut from your high-tech toning...
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The Beauty Trends Customers Are Buying During Covid-19
JESSICA SCHIFFER
Amid widespread quarantines, limits on in-person beauty services and social distancing and mask wearing requirements, beauty customers are changing their spending habits, gravitating towards products that allow them to mimic the salon experience at home and protect them from the potential impact of an increasingly digital lifestyle...
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Self-Care Brand Wildling Beauty on Why You Need to Try an At-Home Gua Sha Facial
BY Kathleen Gildea
Wildling Beauty is the leading gua sha brand that makes expert-level techniques easy for anyone. I have used traditional gua sha tools and jade rollers in the past, but never have I seen results like what the empress stone delivers. Which led me to wonder: What makes this tool so successfully unique?...
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Why the Anti-Aging Beauty Industry Is Turning to Clean Skincare
BY ZOE SCHAEFFER
The term “anti-aging” seems to morph as culture shifts. Once a common reference to the mature skin category—now considered “anti-feminist” and “fear-mongering”—the phrase is slowly being replaced with more celebratory terms in today’s world of female empowerment...
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The 15 Best Beauty Tools of 2020
BY KATIE INTNER
High-tech beauty tools used to only be found in one place: the dermatologist’s office. But over the last few years, face and body devices have become more accessible—and even more effective than your in-office treatment. From laser to microcurrent technology and contouring gadgets, devices are changing the way we treat our skin and body. Below, find 15 tried-and-true beauty tools that don’t require a derm appointment...
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Buzzy Brands With Sustainability in Mind
BY Ryma Chikhoune
In California, trendy, thriving brands like Youth to the People have been incorporating sustainability into their ethos from the start. “Earth Day is every day for us,” said Joe Cloyes, cofounder and chief executive officer of the superfood skin-care company....
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9 Products That Will Change Your Skin In 2020
BY Emily Siegel
This is the first article that I’m writing as a 30-year-old. So, what does that mean? It means that while I’ve always considered myself a skincare expert, my similarly-aged friends are finally starting to take my advice....
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35 Fascinating Beauty Tools & Devices You Didn't Know You Needed Until Now
BY Olivia Young
Scroll through Instagram at any time of day, and you're likely to come across at least one person who's rolling an oddly shaped tool around their face or posing with a slightly...
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Friends of Coveteur On What They're Doig To Take Care Of Themselves Right Now
BY Bibi Deitz
Every time I pick up the phone, another friend tells me they feel like they should be more productive during this upside-down time. I feel it, too: This afternoon, when I sat on the brick back-patio steps of our rented house in Maryland...
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Give Yourself a Gwyneth Paltrow-Caliber Facial at Home With These Products
BY Bernadette Deron
Fact: This is the best time to step up your skincare game. Not shelling out the big bucks for bar tabs and Ubers has potentially left...
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18 Best New Beauty And Wellness Products For Self-Care Right Now
BY SONYA DAKAR
What’s the best way to maintain balance while staying at home more than usual to prevent the spread of COVID-19? Self-care. And the good news?...
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Gua Sha for Amazing Skin at Home
BY Megan O’Neill
My skin is suddenly as oily as a scallion pancake and as broken out as a teenager’s, and I’m not alone: Many of my friends say their skin is acting up, too. Stress has always shown up on my face—and the association between psychological stress...
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The Case For Being Extra Kind To Your Bosom
BY KELLY ATTERTON
Caring for your face starts at your nipples, or so many facialists say. That may sound funny, but think about it: The chest area is just as susceptible as your face and neck to signs of aging from sun damage, wrinkles, volume loss and more...
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6 Lotions, Potions and Tools for Your Delicate Decolletage
BY KELLY ATTERTON
It’s time to expand your skincare routine to include your bust. Here, we present a few of our favorite products to incorporate into any good bosom-boosting regimen.
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Is Clean Beauty Really Better? 7 Derms & Aestheticians Weigh In
BY Jessica L. Yarbrough
Scan almost any clean beauty retailer’s “About” page — Detox Market, Credo, Follain, Beautycounter — and you’ll notice two keywords: health and safety. That’s because the movement’s...
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A Gua Sha Facial for Breakouts
BY Megan O’Neill
I’m about to go into my gua sha facial. I don’t realllllly know what gua sha is. But I’m desperate: For the past few weeks, my face has been a disaster of blemishes and dry patches, not to mention the seemingly indelible...
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Ready For Expert-Level Gua Sha? This Brand Makes It Easy
BY Alexandra Engler
Gua sha has been around for, uh, a while. Even in its modern boom, it's been around for a few years now. And, still, there's plenty of confusion out there regarding what tools to use and with what products...
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The Best Instagram Beauty Brands That Editors Actually Use
BY Jessica L. Yarbrough
I write about makeup, skincare, and hair care for a living, and one hazard of the job is fielding a zillion questions about my personal beauty editor routine — the biggest one being this: "Do you get all your products for free?" To answer that burning question...
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Face Time
BY Jaspal Riyait, Art Director, Smarter Living
Allow the self-care enthusiast in your life, to practice the ancient art of facial gua sha with this three-part kit. The Wilding Beauty Empress Collection will have you spritz, oil and lift your skin to plump and brighten your face.
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The Surprising Beauty Benefits of Gua Sha
BY MADDY ZOLLO RUSBOSIN
Like fancy avo toast, pretty sunsets, and colorful wall murals, jade rollers have reached peak social media saturation. While this holistic beauty tool has a ton of complexion-boosting benefits, there’s another facial treatment that is even more effective. Meet gua sha....
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I'm a Beauty Editor, and These 20 Product Trends Have Totally Failed Me
BY ERIN JAHNS
Here's the thing—when it comes to beauty, everyone has a different beat. A makeup look that one person loves might be totally unappealing to another, and a specific product that completely...
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A Guide To Gua Sha: Cue The Dewy Look
BY LILY COMBA
Who has heard of gua sha before? What about lymphatic drainage? Chances are many of you have. There is a lot of interest in (and mystery around) the practice of both of these health crazes that have been known to help with acne scars, tighten fine lines and wrinkles...
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The Strange Connection Between Your Neck + Those Bags Under Your Eyes
TINY TOOL, TONS OF BEAUTIFYING power. If you haven’t discovered the benefits (and sheer joy) of using a gua sha stone to lift and boost your skin yet, where have you been? After the jade...
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The Best Organic and All Natural Skincare Brands
BY OLIVIA FLEMING
Take a minute to think about your skin as if it were your stomach. Imagine eating a diet full of processed foods containing preservatives, stabilizers, artificial sweeteners, and filler ingredients like high fructose corn syrup...
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Women Are Giving Up Botox for Facial Massage
BY PRUE LEWINGTON
When bride-to-be Danielle O’Brien broke out in stress hives as she prepared for her wedding, she knew she needed help. Like any bride, she wanted to look stunning and radiant on her big day; exhaustion had given her dark circles, and fine lines were creeping in...
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The 5 Products Chef & Author Phoebe Lapine Recommends To Everyone
BY PHOEBE LAPINE
Here at mbg, we love getting a glimpse into the habits of the biggest movers and shakers in the wellness world—and what better way to do that than by looking at the products they use on a daily basis?
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Having Good "Facial Posture" Is A Thing, And It's Just As Important As Sitting Up Straight
BY RACHEL LAPIDOS
If you’re a beauty junkie, you know that non-toxic skin care is all the rage these days. Everywhere you look, there’s a new product that promises quick results and organic ingredients—the best of both worlds...
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The New 2019 Beauty Brands That Might Replace Your Faves
BY JESSICA L. YARBROUGH
There’s no denying that the beauty business is booming. The industry is reportedly at an all-time high, growing at a faster clip than fashion; and buzzy brands, fresh products, and innovative concepts abound...
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'Wild' Skin Care Is An Emerging Trend Seeking To Clarify The Natural Beauty Category
BY JESSICA L. YARBROUGH
Riddle: In 2019, there are more natural skin-care options than ever before and fewer natural skin-care options than ever before. How is that possible? Answer: Because the clean beauty industry has a dirty little secret. "Natural," "organic" and "clean" are terms that are virtually unregulated. So while these labels appear on an ever-increasing number of products...
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